London(Business Wire): Choiceful.com Supplying Flood-hit Parts of Britain with Over 40,000 Home Improvement & Building Products at Massively...

Choiceful.com Supplying Flood-hit Parts of Britain with Over 40,000 Home Improvement & Building Products at Massively Discounted Prices, with Free Delivery Available Over £25

Choiceful.com today announced that they would be supplying their entire product range of household, DIY and building items at massively discounted prices to flood-hit areas of the UK as from the 1st August to 15th August. They will also provide free nationwide delivery (2-3 working days) when customers spend over £25.

“It has been devastating to see how many thousands of homeowners have suffered at the hands of Mother Nature” said group director Alan Holmes. “We’re doing our bit to offer whatever relief and support we can to those communities most in need. The potential savings for all homeowners in the affected areas could be in the millions.”

Earlier this month the Association of British Insurers (ABI) estimated the floods had damaged a total of 27,500 homes and 7,000 businesses. Choiceful.com’s exclusive flood relief initiative is designed to help all those thousands of people and will include:

· General advice on what to do after a flood, and how to restore your home.
· 50 pre-picked items for flood emergencies!
· 20% off all orders placed when you register as a flood-affected customer.
· Free delivery will be reduced from £45 to £25 in conjunction with the offer.

Alan Holmes added: “We highly commend all of the work local charities and volunteer groups are doing, however we feel that our initiative will help those directly affected with their immediate requirements. We hope that as many people as possible take advantage of our offer, which will be available as of 04:00 BST, 1st August 2007”.

About Choiceful.com

Stocking over 40,000 products across 25+ departments, 500+ categories, 1500+ sub-categories, and covering over 500 top-brands - means there’s a lot to choose from at Choiceful.com.

Choiceful.com is an exclusive online retailer and started trading in July 2006; within just twelve months of trading they have already seen triple-digit growth through their direct and non-direct sales channels. The number of products stocked is constantly increasing: on average, 1,000 products are added per month. This makes them one of the largest distributors in the country; if they had a physical store presence it would cover over three football pitches in size.

Already Mid July and it feels like it's Mid October

There's a relentless look to this wet summer weather. July already looks a write-off, but there's a hint that August will buck the trend.

The mercury hit 26 Celsius on Sunday afternoon in southeast England - a rare event this summer.

It looks like summer may just be finally on its way, experts are betting on August being a lot more brighter and a lot more like the usual summer we're used to in Britain.

In celebration here's a list of fabulous must-haves (albeit little later then planned):

http://www.choiceful.com/disprod.php?pId=70818
http://www.choiceful.com/products.php?sort=4&catId=7&deptId=O1&attrId=&brand=&pageSize=all
http://www.choiceful.com/products.php?sort=4&catId=12&deptId=O1&attrId=&brand=&pageSize=all
http://www.choiceful.com/products.php?sort=4&catId=3&deptId=O1&attrId=&brand=&pageSize=all

The Perfect Fondue

Your fondue party won't start hopping until the cheese starts melting. Get busy with this easy, basic Cheddar cheese fondue! It's perfect with pieces of bread or vegetables.

INGREDIENTS

2 cups milk
1 tablespoon Worcestershire sauce
2 teaspoons ground dry mustard
1 clove garlic, peeled and crushed
3 tablespoons all-purpose flour
6 cups shredded Cheddar cheese

DIRECTIONS

In a medium saucepan over low heat, mix together milk, Worcestershire sauce, ground dry mustard, garlic and flour. Heat until almost boiling. Gradually stir in Cheddar cheese. Continue heating until all the cheese has melted. Keep the mixture warm and melted in a fondue dish.

More Fun Fondue Recipes

http://www.bbc.co.uk/food/recipes/database/swisscheesefondue_8925.shtml

http://www.bbc.co.uk/food/recipes/database/tomatofondue_4985.shtml

What You'll Need

http://www.choiceful.com/disprod.php?pId=69756&deptId=K1

http://www.choiceful.com/disprod.php?pId=69958&deptId=K1

http://www.choiceful.com/disprod.php?pId=69948&deptId=K1

Will This Rain Ever Stop!

I bet the plants are loving aren't they? All this rain, and we're already into July. According to the weatherman there's plenty more to come. Whatever happens though you know we'll always have some kind of product to make your life easier, from umbrellas to covers for your damp lawn...

For you: http://www.choiceful.com/index_search_result.php?Query=umbrellas&submit_SearchP=true

For your plants: http://www.choiceful.com/disprod.php?pId=3781&deptId=G1

Lets hope we see some sunnier days soon!